Alterna Caviar Repair Rx Instant Recovery Shampoo 250ml

*A message to our customers- Alterna are going through a period of rebranding and reorganisation. We are seeing a few major and subtle changes within the ranges including new packaging/bottle designs that you may come across however these are still 100% authentic Alterna products. Restore damaged hair and prevent it from happening again!This amazing shampoo from Alterna starts the hair repair from the microscopic level, repairing each strand of your hair until the health, colour, and shine are totally restored. Formulated with Strand-Building Proteins, the Alterna Caviar Repair Rx Shampoo restores the health of your hair naturally.What it is formulated WITHOUT:Parabens/Sulfates /Phthalates What else you need to know:Delivering essential nutrients to the hair s interior cortex, it nourishes and strengthens strands and fills in gaps and tears in the damaged cuticle, reconstructing this protective layer to ensure that nutrients do not escape. It also cements the newly constructed, exterior cuticle to the interior cortex, ensuring that the scales of the hair lay flat. Additionally, it seals and reinforces the cuticle layer with a defensive shield that strengthens the strand to increase resistance to breakage while infusing hair with vital antioxidants to help prevent free radical penetration and other damage from occurring. The result is stronger, smoother, softer, and shinier strands fully restored to their healthy, pre-damaged state.Suggested Usage:Massage throughout wet hair. Rinse thoroughly. Follow with Caviar Repair Rx Instant Recovery Conditioner for optimal results. For Severely Damaged and Brittle Hair:Use with Olaplex No.3 for a complete repair and conditioning treatment.